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We write about building up people and communities through entrepreneurship.
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Marketeers, It's Your Time to Shine: Strategies for a Record-Breaking Black Friday & Cyber Monday
The scent of pumpkin spice is in the air, signaling that the biggest shopping days of the year – Black Friday and Cyber Monday – are just around the corner. For marketers, this isn't just another holiday season; it's the Super Bowl of sales, where strategies are executed, records are broken, and brands are made. Are you ready to dive into the playbook of... -
Preparing for the Holiday Season as a Retailer: A Comprehensive Guide
The holiday season is an exciting time for retailers, marked by a surge in sales, festive in-store decorations, and seasonal promotions. As the busiest time of the year approaches, it's essential to ensure your retail business is fully prepared to capitalize on the opportunities and handle the challenges. Here's how: 1. Inventory Management: Stock Up Smartly The holiday shopping frenzy means increased demand. Ensure... -
Redefining Black Friday: A Movement towards Sustainable Shopping
Black Friday. Two words that have come to symbolize the pinnacle of consumerism. A day where the lure of discounts and deals is so powerful, it can lead to midnight queues and sometimes, even pandemonium. Yet, in this mad dash for goods, we often overlook a vital question: At what cost? Overproduction, wastage, the environmental burden, and an economic system that sometimes sidelines small... -
The Power of a Vote: Shaping the Future of Local Brands
With Black Friday looming, we are at the cusp of one of the biggest shopping frenzies of the year. However, at Street2Ivy, we've chosen to redefine this event, turning the spotlight onto the dreamers, the doers, the up-and-coming brands that encapsulate the spirit of our nation's great cities. By letting YOU vote for your favorite shirt designs, you wield an incredible power, one that... -
Behind the Designs: Meet the Brands of Street2Ivy's Black Friday Contest
Every shirt tells a story. But behind each of those stories is a person—a dreamer, a creator, and a believer. Street2Ivy’s Black Friday Pop-up Contest isn’t just about a design on a shirt; it’s about the journeys, the hurdles, and the triumphs of those who imagined and created those designs. Let's pull the curtain back and meet some of the incredible talents in...